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    Ask for Ellen

    We have partnered with Morrisons to launch ‘Ask for Ellen’ to support families through the holidays. 

    ‘Ask for Ellen’ at any Morrisons’ café during our campaign periods and receive a portion of two standard crumpets, with butter and jam for free – no questions asked. When live, the offer is available to everyone, all day, every day.  See below for summary Ts and Cs from our latest campaign.

    From 25/03/24 – 14/04/24, ask for ‘Ellen’ at the till point at any UK Morrisons Cafe to receive 2 x Warburtons standard crumpets with butter and jam, during Morrisons Cafe opening hours, while stocks last and subject to availability.  Vegan spread available on request.  Other alternative toppings are not available.  Limit of 1 portion per customer per day.  Offer is not transferable and cannot be exchanged for cash.

    And if you’re looking for inspiration, we have lots of crumpet recipes here.

    Get involved

    Ask for Ellen Activity Sheet


    Our Competition Winner

    Congratulations to Jodie who was the winner of our Ask for Ellen colouring competition. She designed this amazing outfit for Crumpy and is over the moon with her prize! We loved it so much, we had it created into an official Crumpy design, check it out! With almost 1000 entries to the colouring competition, this is a fantastic achievement!

    Our Ask for Ellen colouring competition was the first ever activation of its kind with Morrisons and has led the way for them to create colouring stations in their cafes for children (and adults too if they fancy of course!).